133 - Soft Selling vs. Hard Selling - Finding Your Aligned Sales Style
Are you confused about the “right” way to sell your coaching or consulting offers? In this episode, I break down the difference between soft selling and hard selling and I show you how to blend both to create a sales style that feels authentic and effective.
I dive into what hard selling really is (hint: it’s not manipulative!) and why it’s essential for clarity and urgency. You’ll also learn how soft selling builds trust and nurtures your audience and how to avoid making it so subtle that no one realizes you’re selling.
You’ll leave with practical tips, examples you can use on social media, and simple ways to experiment with both approaches so you can sign more clients without feeling “salesy.”
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Podcast Editor: Sam Henderson
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Email: [email protected]
Podcast Music: - Jisatsu x qtsal - blue hour - Provided by Lofi Records - Watch: https://youtu.be/6DDLvq5F8SQ